Saturday, September 10, 2011

Back For The Future - The Nike Air Mags

I haven't really had time to address the hype around the Nike Air Mags because I've been busy covering Fashion Week. I will take the time to do so now because with a name like Mcfly, I absolutely have to talk about my all time dream sneaker. I waited my whole life for these sneakers to be released in the real world. I received news about the Nike event rather late so I did not get to attend their Mercer Street unveiling, I will try to go see the shoes up close sometime this week during my down time. From what I've seen so far I think the shoes look very impressive but they would be worth the high price tag if they actually had the automatic laces. Come on Nike, how can you sell sneakers for $30,000 and not have the funds to develop this technology which has already been done by amateurs on youtube. I do love that they finally created the Air Mag and that they are helping the Michael J. Fox foundation with the profits but what I don't love is the hype around the shoe, it makes it harder and less cool for all of us that waited since the 90s for this shoe to come to life. Check out a few photos & videos of the Air Mags below:



For 22 years they have existed only in the year 2015 on Marty McFly’s feet.

Today they finally become a reality.

Famed Nike designer Tinker Hatfield and footwear innovator Tiffany Beers have returned to recreate the footwear legend. Based on an original movie prop used in Back to the Future Part II, the 2011 Nike MAG shoes have been rebuilt to the exact specifications of the originals.

It features an electroluminescent outsole, space-age materials and a rechargeable internal battery good for 3,000 hours. And while they are not recommended for playing sports, these highly limited shoes will very likely command attention wherever they are worn.

For 10 days, 150 pairs of 2011 Nike MAG shoes will be listed on eBay. The first of the auctions begins September 8 at 11:30 p.m. EDT. All net proceeds from the auction sales of the 2011 Nike MAG shoes will go directly to The Michael J. Fox Foundation for Parkinson’s Research.

We need your help today to meet the $50-million Brin Wojcicki Challenge.

Sergey Brin, co-founder of Google, and his wife Anne Wojcicki, co-founder of personal genetics company 23andMe, are matching up to $50 million in funds raised by the Foundation between now and December 31, 2012. Net proceeds from the 2011 MAG auctions on eBay will be matched, so please bid generously.

Together we’re going to help erase Parkinson’s disease from the space-time continuum.








Friday, September 9, 2011

Video: Maestro Knows Special Edition (It's About Time!)

"In this special episode, join Maestro and his mentor Justin as they get to shoot for their first time ever on the Universal Studios backlot. Far more importantly Maestro shares his thoughts on being a part of something larger than yourself, Tinker Hatfield speaks on the release of the Nike Mag, all to lead up to a special message from Mr. Michael J. Fox himself. It's About Time."

Thursday, September 8, 2011

Fashion Week Spring 2012: Mackage SS12 Collection

Fashion's Holiday is finally here, Fashion Week! My Fashion Week actually started a day earlier than most but that didn't bother me at all. The first show I attended yesterday morning was the "Mackage" show. If you're unfamiliar with Mackage, theres a bio about the brand below. These photos are directly from my camera so that you can live vicariously in the moment, make sure you're following me on twitter @Terry_Mcfly for exclusive photos and commentary from FNO and NYFW.



The Mackage SS12 Collection is a statement of the designer's trademark dramatic tailoring, with a 50's undertone.  Within the Collection, ethereal lightness is underscored by a structured masculinity. Eran and Elisa played with different textures, giving lightness to leather and a stricter sharper form to satin and linen. The Mackage SS12 palette was inspired by the soft, serene shades of dusk, when daylight recedes and cool light infuses the city with tranquility.

ABOUT MACKAGE:

Canadian natives and childhood friends, Eran Elfassy and Elisa Dahan launched Mackage in 2000 as an outwear line -- the first women’s ready to wear collection debuted in 2009. The designers each infuse their personalities and unique vision into the design, resulting in a collection with great balance. Season after season, Mackage creates classic coats and separates with a sexy, modern edge and the brand’s signature sleek, chic silhouettes. For more information, please visit www.mackage.com.







Friday, September 2, 2011

Lanvin Fall Winter 2011-2012 Ad

I know I'm a few days late with this post but this is one clever marketing campaign that had to be shared, especially with Fashion Week approaching. This add exhibits exactly what fashion should be, Fun! When most people put on an outfit they love, they usually break out into a dance anyway when no ones looking so you should be able to relate to this. The video reminds me of the Dance Central commercials but of course it's far more fashionable since it's a Lanvin ad.


H&M Modern Classics Styling Session with Tom Stubbs

Here is a clip showing three cool and trendy menswear looks with the new Modern Classics collection that was released today in the H&M stores.

"There is a new hunger for structure, dignity and tailoring!" says Tom Stubbs, one of the most well-known menswear stylists.

"There is a new hunger for structure, dignity and tailoring!" says Tom Stubbs, one of the most well-known menswear stylists.
 


Thursday, September 1, 2011

Palladium Boots Tokyo Rising Part 1

 Palladium launched their new "Tokyo Rising" Campaign today, it features Pharrell WIiliams. The campaign documents Pharrell as he explores the city’s hidden treasures, interviews locals and uncovers an inspiring resiliency in Tokyo, Japan in the aftermath of the events of 3/11.

Here's the first video, which is part 1 of 5 to be released.

H&M Autumn 2011 Trend Guides for Men & Women

As the season changes, so does the trends. H&M has you covered with their trend guides for Men & Women.

The Women's guide features Ann-Sofie Johansson, Head of design for H&M and
Natalie Hartley, the editor of INSTYLE MAGAZINE.



The Men's trend guide also features Ann-Sofie Johansson, Head of design H&M
 and Gianluca Cantaro, the editor of L'UOMO VOGUE.

Supra Fall 2011 Boot Collection

Supra Footwear introduces its new line of boots with two rugged, yet modern interpretations of a classic boot silhouette: The Douglas, and the Skyboot.

The Douglas is a powerful outdoor boot constructed with a waterproof, full-grain leather that ensures your feet remain warm and dry. The boot’s strength is enhanced with heavy gauge stitching, tough metal eyelets, and woven rope laces. The Douglas is built atop a heavy-duty Skywalk® lug outsole for added durability and the interior features a gusseted tongue to keep the weather out, a flexible neoprene lining and neoprene collar.



The Skyboot is inspired by the popular Skytop silhouette, and, like the Douglas, is also built atop a durable Skywalk® lug outsole. The heavy weight moccasin-style stitching around the toe box conveys a traditional boot heritage, while the distinct lines of the Skytop are nicely integrated into the upper pattern. Raw leather laces complement the sturdy eyelets and trim. The gusseted tongue protects the foot from inclement weather, the polyurethane sock liner provides all day cushioning, and the internal tongue “stash pocket” keeps valuables safe and dry.



Overall a strong entrance by Supra into the boot market. It makes totally sense in our opinion. Personally we are not big fans of the Skyboot, but we do really like the Douglas.

For Fall 2011, the Douglas comes in three styles, and the Skyboot comes in five. Supra boots are now available at SUPRA retailers worldwide.

New Video: "Lovely" by John West feat. Pusha T

This is a smooth song right here, I'm definitely feeling the way it manages to merge the two genres. I haven't heard much of John West's music but I'm definitely a fan now. Check out his brand new music video below:

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